Business101 specialises in Business development, valuation, helping business owners understand their value gap and assist in the implementation of strategies to improve overall business success.
25 years experience in business development.
Over the last 25 years Michael Carew has assisted companies from startup phase to ASX listed companies working both locally and internationally allowing him to establish relationships with people across many nationalities. Michael's experience ranges from Business development and advisory services to assisting fast growth startups in "stuck".
Michael as founder and CEO of listed Freshtel Holdings Limited along with his team grew Freshtel's valuation from AU$4ml to over AU$160ml within 18 months more than tripling Freshtel’s share price before Michael stepped aside from the CEO role in December 2006.
Michael was responsible for architecting Freshtel’s white label business model, establishing the relationship with Tesco one of the world’s largest retailers and spearheading the creation of Freshtel’s converged mobile technology released in 2008.
myTVR 2010
My TVR launched Jan 2010 and is one of the most exciting projects to date. MyTvR is simply a remote PVR accessed via a web interface enabling a user to record and playback free to air Television through their mobile phone and PC. MyTvR expands the capability of standard PVR's enabling 10 channel simultaneous recording.
myTVR interview
In the press click here
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| Superboot 2002 – Current
Self funded
Designed, and patented roof product, commercialised through distribution agreement with Reece Australia’s largest plumbing and Bathroom supplier resulting in taking 30% of Australian market within 2 weeks.
Patent AU. NZ
Web site: www.superboot.com.au
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| VIP Plumbing and Electrical 1998 – 2005
Self funded
Diverse plumbing business, catering for Commercial and Domestic projects across the broader Melbourne area.
VIP grew to 33 staff with a $4.5ml turnover within its first 3 years of operation. By placing the customer first and understanding the customer requirements VIP did not need to advertise for work and allowed its owner Michael Carew to develop most of the projects on this page. |
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Leaf Free 1985 - 1999
Self funded
1985 Develop Leaf Guard product, manufacturing process and patent.
Engineer and build manufacturing machinery.
Sold patent and machinery for NSW, QLD and NT in 1995 and rights to Vic, SA, WA in 1998
Patents AU. NZ |

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Micro Stop 1996 - 1997
Design and patented water conservation devise 316 Marine grade Stainless steel which was an Australian first, commercialised and sold 1997.
Patents in Taiwan, AU, UK, Japan and US
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Tradestore 1998 – 2000
Self funded
Designed concept, operation and commercialised Australia’s largest online trade portal.
Partnered with Jeff Kennett, operated for 12 months wound down with dot com turn down
30,000 products online delivered anywhere in Australia within 24hrs |
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